3-yrs regular BBA Programme

As entrepreneurship has become a trendy career path why not go for a course that can provide easy access to this great career opportunity? BBA or Bachelor of Business Administration is one of the most sought-after courses that provide knowledge and training in the field of business management and entrepreneurship. This course is the ideal option for students who wish to become an entrepreneur.

For years, the course has been in great demand among the 12th-pass students. BBA is considered as the fastest ticket to the world of business. If you want to gather complete information about the BBA course then continue reading the blog till the end. The blog will take you to a brief introduction to BBA, its highlights, benefits, career scope, and more.

Let’s have a look at the brief introduction to the BBA course

BBA- A gateway to the world of business and entrepreneurship 

BBA stands for Bachelor of Business Administration. It is a three-year bachelor’s degree course that imparts education in the field of business management. This course is the ideal option for students who want to work with leading companies or become entrepreneurs.

BBA is one of the most sought-after courses to pursue after 12th. The course equips students with the knowledge and skills needed to make insightful decisions and gracefully lead others.

The curriculum of the course includes subjects like financial management, production & and operations, financial accounting, business law, management information systems, business statistics, and behavioral science. The course also focuses on upgrading the necessary skills like communication, leadership, decision-making, and more.

One of the key advantages of pursuing a BBA is that it includes multiple specializations that help students in becoming experts in a specific area. Let’s read out the top BBA specializations listed below:

  • Human Resource Management
  • Information Technology
  • Marketing
  • Finance
  • Digital Marketing
  • International Business
  • Operations Management

At present, digital marketing is one of the most sought-after and trendy specializations of the BBA course. Pursuing a BBA in digital marketing can help you attain rewarding careers in this techno-driven world. To pursue the BBA in digital marketing course we coordinately invite you to DDUMC which is one of the best management colleges in UP.

BBA Programme

Highlights of BBA Programme

The below-tabulated highlights will provide the necessary information about BBA in short.

Course Name BBA
Full Form Bachelor of Business Administration
Duration Three years
Exam Semester Wise
Level of Course Under Graduation
Specializations of the Course Marketing, human resource, finance, digital marketing, and more.
Subjects Business economics, business law, business analytics, principles of management, etc.
Admission Process Merit or Entrance based
Popular Entrance Exam CUET
Career Options Business Development Executive, Account Manager, Marketing Executive, Executive Assistant, Event Manager, etc.

Key benefits of pursuing BBA Programme

Prepares students for managerial roles 

BBA is a bachelor’s degree course that deals with the study of business and management. The course provides students with the knowledge and skills needed to take up managerial roles at an early age.

A pocket-friendly course 

In the presence of various expensive professional courses, BBA is one of the most affordable courses. The course requires less investment and in return, it provides great benefits.

Numerous specializations are available 

BBA includes a variety of specializations that help the learners in gaining expertise in a specific field.

A course in high-demand 

BBA is one of the in-demand courses at the graduation level. It is one of the most often pursued courses in India and abroad. The course also holds a good value in the job market.

Offers lucrative career opportunities 

BBA offers multifaceted career opportunities. Graduates with this degree are eligible to work in diverse sectors. They can also find employment in the government sector organizations.

BBA Programme

Career After BBA Programme 

Executive Assistant– These professionals have to deal with different clerical and official tasks such as attending and making phone calls.

Event Manager– An event manager is responsible for planning and managing different events as per the needs of clients.

Marketing Executive– These professionals have to carry out marketing campaigns and have to deal with other marketing activities

HR Executive– An HR executive has to manage the daily activities of human resources like recruiting, conducting interviews and orientations, etc.

BBA Programme

From where should I earn my BBA degree?

DDUMC or Pt Deen Dayal Upadhyay Management College is one of the top BBA colleges in Meerut. The college offers a BBA with the trendiest digital marketing specialization. For years, DDUMC has set a position among the top preferences of BBA aspirants. Along with the quality education, the college also provides students with excellent placements. Top-notch organizations from all over the nation visit DDUMC for placement drives.

So if you want to give wings to your career with a BBA degree then DDUMC is the ideal destination for you.

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