Currently, BBA or Bachelor of Business Administration is one of the popular courses among students. This bachelor’s degree course is designed to impart skills and knowledge about business and management. A BBA degree holds great value in the job market which means graduates with this degree can have access to arrays of career options.
In today’s era of digitalization, digital marketing is a word we often come across when talking about the promotion and marketing of brands. Digital marketing also called online marketing deals with the promotion of a brand to reach the potential customers via the Internet and other digital communication platforms including social media, e-mail, web-based advertising, and more.